Table of contents to Key to first-class 3D product images & 3D photography:
- What is 3D product photography?
- Advantages of 3D product photography
- Danthree Studio as 3D product photography studio
- How does 3D product photography work?
- Application areas of 3D product photography
- 3D Product Photography FAQs
In today's digital world, a high-quality and target-oriented product presentation on the various channels is crucial for the success of a company. This is where 3D product photography comes into play. In this article, we will talk about the importance of 3D product photography, explain its benefits, how it works and how it can be used in different areas. Furthermore, we would like to show you how we at Danthree Studio as a 3D agency can help you with your advertising campaigns and 3D product photography.
What is 3D product photography?
3D product photography is a 3D technique that creates realistic and high-resolution CGI images of products using three-dimensional models. The products are presented in a virtual environment, allowing customers to view and interact with them from different 3D camera angles.
3D model for 3D product photography - Danthree Studio
Advantages of 3D product photography
Higher conversion rates
One of the main benefits of 3D product photography is the increase in conversion rates as well as felxibility. When customers have the opportunity to view and interact with products from different perspectives, they feel more confident in their purchase decision. This leads to a higher probability that they will buy the product. Furthermore, with 3D product photography, products can be staged quickly and easily in different colors and shapes without having to rebuild the set as in a traditional photo shoot.
Interactive display
3D product photography makes it possible to create interactive representations of products in a 3D view in the form of augmented reality (AR). Customers can rotate, zoom in or out and view the product from different angles. This increases customer engagement and satisfaction with the product and the company.
Cost efficiency
Photo creation of 3D product images can be more cost effective than traditional photography. Once created, photorealistic Digital Twins - 3D models can be used and adjusted over and over again without the need for new photo shoots. This saves time and money.
Danthree Studio as 3D product photography studio
As a 3D product photography studio, we at Danthree Studio specialize in creating high quality and realistic product images - 3D photography. We use state of the art technology and software to provide our clients with stunning and interactive 3D visualization & 3D animation studio of their products.
Our 3D product photography services
We offer a wide range of services in the field of 3D product photography, including:
- 3D modeling: We create detailed 3D models of our customers' products, which form the basis for subsequent visualization.
- 3D rendering: Our experts transform the 3D models into photorealistic images and animations by adding textures, materials and light sources.
- VR presentations: We enable our customers to present their products in a virtual environment and offer customers an immersive shopping experience.
- AR technology: we integrate Augmented Reality (AR) into our 3D product visualizations to give customers a more realistic and interactive experience by allowing them to insert the products into their real environment - 360 degree product photos / 360 degree product presentations.
- Consulting: We support and advise our clients in choosing the best strategies and techniques for presenting their products in a 3D photography. For our clients we create and design virtual brand spaces in 3D.
3D product video from Danthree Studio
Our approach
Our approach at Danthree Studio is based on close collaboration with our clients to fully understand their requirements and goals. We place great emphasis on quality and customer satisfaction, ensuring that our 3D product images - 3D photography meet the highest standards. In doing so, we pay attention to:
- Attention to detail: We ensure that our 3D models and product renderings are as realistic as possible and accurately reflect the actual products.
- Interactivity: we integrate interactive elements into our 3D visualizations to increase customer engagement and give them a better understanding of the products. When creating the 3D product photos, it is important for us to properly integrate the target group into the renderings as well as the company's CI.
- Customized solutions: We develop customized solutions for each project to meet the individual needs and requirements of our customers.
As a professional 3D product photography studio at Danthree, we pride ourselves on providing our clients with innovative 3D visual marketing and branding solutions that help them successfully market their products and achieve their business goals. In doing so, we act as a digital photographer and look for the most exciting camera perspectives to put the product in the right light.
Get Inspired: Still unsure if 3D product photography is right for your business? Take a look at our impressive references and 3D projects and convince yourself of the quality of our 3D work.
How does 3D product photography work?
3D product photography is based on three main components: 3D modeling, 3D rendering and VR technology.
3D modeling
During 3D modeling of a product, a digital three-dimensional model of the product is created. This model forms the basis for the subsequent creation of 3D images and animations. The modeling is done with special software, which makes it possible to display the product in any desired perspective.
3D rendering
After the 3D model is created, 3D rendering comes into play. Rendering is the process of converting the 3D model into a photorealistic image. Textures, materials are digitized and light sources are added to make the product appear as realistic as possible. The result is high-resolution images that offer customers an authentic shopping experience.
Detail 3D product photography / 3D product images
VR technology
Virtual reality (VR) technology makes it possible to present 3D product images in interactive environments. Customers can use VR glasses or web-based applications to view and interact with the product in a virtual environment.
Application areas of 3D product photography
3D product photography is used in various industries and fields, including:
E-commerce - online stores
In the e-commerce sector, 3D product photography is particularly useful for providing customers with a realistic shopping experience in the online store. Online stores can use 3D images and 3D animations to present products in an appealing way and to help customers with their purchase decision.
Marketing and advertising
3D product images and animations can also be used in marketing and advertising activities. They allow companies to present their products in an innovative way and stand out from the competition. Flexibility in marketing to show different colors and finishes / variants and offer them to the customer:
3D product photos spiral staircase in different colors
Product development
In product development, 3D models and visualizations can be used to communicate design ideas and get early feedback from stakeholders or customers. This can help speed up the development process and reduce time to market for new products.
