Table of contents for What is an AI Midjourney Prompt Engineer?:
- Prompt Engineering for Midjourney AI
- What is AI Midjourney?
- AI Tools for CGI in the professional field?
- What Is An AI Midjourney Prompt Engineer?
- The Prompt Engineer - Artist or Computer Nerd?
- Are AI tools creative?
- The most useful AI Midjourney Prompts
- FAQ
Prompt Engineering for Midjourney AI
Art comes from skill, of course. And a programmer programs. If you combine coding and creativity, you have arrived at the prompt engineer. And if you do the whole thing via Midjourney V7 you are an AI Midjourney Prompt Engineer. But is this really still a creative profession or can it disappear in the future?
Where exactly the statement "Is this art or can it go?" comes from is no longer comprehensible today. The question is generally raised when it comes to contemporary art.
What does it look like when image material is created on the computer? Does the Prompt Engineer have a right to exist? Yes - because it translates intention into parameters, references and workflows and masters style issues as well as tool know-how such as draft mode and Omni Reference.
What is AI Midjourney?
AI Midjourney is one of the programs that make it possible to create computer-generated images (CGI) using AI. To put it simply: you enter a short instruction in the chat window - /imagine - and the AI generates an image. You can use Midjourney either in Discord or directly in the web version directly.
The AI quickly spits out an image grid with four suggestions. You select an image and continue working on it - e.g. with Vary, Pan or Zoom Out in the web editor. As a rule, the initial results come close to your ideas, but are not exactly what you want. So far, so mundane.
We admit it: It's fun to see what the tools can create from simple instructions. But: You are a human being and are used to communicating with people - including tone of voice, pauses, facial expressions and gestures. AI doesn't do that. Some of your instructions are lost. No problem: you can be more precise, set parameters and work with references - more on this in the prompts. (See Parameter list.)
Simply put: You enter a short instruction in a chat window, stating what kind of image you want. Then the AI generates the image. You can use AI Midjourney via the chat tool Discord or simply via the web version on the official Midjourney AI website.
Are AI tools suitable for CGI in the professional field?
If you are looking for that special expression, if you want to find the language of your own design in 3D visualizations, you won't get far without clean prompting and controlled consistency. Helpful are Style Reference --sref for look & light and Omni Reference --oref/--ow for recurring people/objects. For final campaign visuals, high-quality CGI/compositing remains important - geometry, material fidelity, physics.
Don't get the wrong idea: Our 3D artists don't just work with pen and paper. CGI is created on the computer - of course. It's not possible without the right software. Today, AI functions help to explore variants, not to replace craftsmanship.
The tools are not the problem. What matters: precise goals, mastery of parameters and a review process that protects the visual language and brand. (Practical: -ar for the format, --s for stylization, --seed/--repeat for reproducibility).
Do I Have Copyright for AI-Generated Content?
The question of whether Prompt Engineers owns the rights to AI images regularly arises in the professional sector. According to the current Midjourney ToS you own your created assets as far as legally possible; details and exceptions can be found there. For website visibility there are Stealth Mode (Pro/Mega). Commercial use: allowed, with a few exceptions.
To be on the safe side, you edit the AI results manually. In the USA, the US Copyright Office (Part 2, 2025)that protection requires recognizable human creativity - pure machine output is not enough. This is where CGI know-how comes into play. Contact our 3D agency for more information.
What Is An AI Midjourney Prompt Engineer?
The profession of prompt engineer has been around for some time. A prompt engineer creates the prompts, i.e. the voice commands that make working with an AI possible in the first place. If you have already dealt with Midjourney, ChatGPT or similar tools, you know: It's not easy. The tools don't quite speak your language. Prompts are essentially parameterization - it is helpful to understand syntax and parameter behavior.
An AI Midjourney Prompt Engineer works with Midjourney and generates images using prompts. Prompt Engineers often work with marketing teams to develop image series for campaigns.
Broken down into individual steps, the work looks something like this:
- have a creative idea of how to convey a message visually
- Translate ideas into human language and discuss them in a team with specialists
- Convert results into AI-understandable prompts
- Review what the program has created in the team and improve it via further prompts so that it fits
Sounds complicated? Of course - it IS art!
Input From A Prompt In AI Midjourney:
AI Midjourney Prompt Engineering
AI Midjourney Prompt
The AI Prompt Engineer - Artist or Computer Nerd?
As a 3D agency, we can say from our own experience that our specialists for creating prompts are both.
Because of course it takes enormous creativity to create high-quality 3D visualizations or 3D animations. Nothing works without creativity, even if the AI ultimately turns the text instructions into a 3D image.
But without special knowledge of the programs and the affinity for programming that's common among stereotypical computer nerds, it just doesn't work.
Are AI tools creative?
Tools such as ChatGPT from OpenAI or Midjourney create the illusion of creativity. In fact, models recombine patterns. Creative authorship arises where a person selects, arranges and reworks. This is exactly what the USCO paper (Part 2). An AI prompt may be enough to produce a roughly suitable result - fine-tuning requires people who control and adapt.
In the coming years - and probably decades - there will always be a need for a creative person to create CGI using such tools. Whether 3D or 2D - the prompt engineer is needed! And yes: good people are in demand.
The most useful AI Midjourney Prompts
Admittedly: If you play around with Midjourney long enough, you'll find your favorite commands. Here is the shortlist - updated and correct:
- /imaginegenerates an image based on your prompt.
- /stealthcontrols the visibility of your assets on midjourney.com (Pro/Mega). /show: calls up older jobs.
--no: exclude elements; --stylize/--s: strictly vs. freely interpret. Parameter list.
--aspect/--ar: Set aspect ratio (e.g. 16:9, 3:2). Guides.
- chaos XX: Control variance (0-100). Parameter list.
- ::X: Set weights in multi-prompts. Multi-Prompts & Weights.
- Video: Instead of the old -video flag, use the video model (V1) in the web app.
- Resolution: --q influences the level of detail/GPU time, not the number of pixels. Size comes via upscaler & format. Quality - Upscaler (V7) - Resolution/2048×2048.
- Image reference + text: Combine image URL + description; for style/look --sreffor people/objects --oref/--ow use.
For certain styles or design types, you specify exactly that ("Japanese Anime Style", "Steam-Punk Style"). For moods and lighting effects, describe them, e.g. "Christmas Lighting" or "Cinematic Lighting". And if you want to do it quickly: First iterate in draft mode and then scale.
