Create a 360-Degree Virtual Reality Tour -
For interactive brand spaces

A 360-degree tour (also known as a virtual tour or virtual walkthrough) allows users to explore an interior or exterior space on a screen. Using the mouse or clickable areas, users can move around the space virtually. 360-degree tours are often created to better market real estate online or to showcase interior design. In this overview, Meta demonstrates how an immersive VR experience works in general, using examples from various industries. The WebXR Device API (W3C) describes how browsers generally integrate VR/AR.

The cost of virtual 360° tours depends on the complexity and size of the project. Simple tours are, of course, less expensive than virtual tours with many different rooms and details. Feel free to contact us for a no-obligation cost estimate!

360° animations show a product or a space from all angles. In a virtual tour with 360-degree functionality, for example, the viewer can look around the space and move through it virtually. With a single click, the user can zoom in on specific products or access the next room. Professional platforms like Kuula offer a wide range of features for user-friendly navigation and lifelike rendering. We use ray tracing for realistic reflections and shadows when it makes sense for the project. For headsets , OpenXR (Khronos) is the cross-manufacturer standard.

Virtual reality tours are the perfect way to market real estate and interior design. Virtual tours allow customers to clearly visualize how a piece of furniture or an entire interior design will look in real life and give them ideas on how to combine different pieces of furniture. This sparks their interest and makes them more likely to make a purchase. In this example, Matterport demonstrates how immersive tours enhance the shopping experience, particularly in the furniture and retail sectors. As a complementary feature, products can also be experienced directly in the user’s space via augmented reality.

If you want to market your furniture and interior designs more effectively, it’s worth creating an interactive 360-degree tour with virtual showrooms. Virtual reality tours offer your customers an interactive experience that sticks in their minds and showcases your interior designs in the best possible light. This gives viewers a good idea of what your spaces will actually look like, making them more likely to make a purchase. Web panoramas are often based on equirectangular projections; the three.js documentation explains the different mapping options for equirectangular projections.

To create 360 degree virtual reality tours, we first model the 3D scenes. This means that we create 3D models of the rooms and furniture and then add details such as three-dimensional surface textures, lighting, and shadows. Once the individual 3D scenes have been created, we can render them using special software and cut them together as a 360 degree animation. The end result is a virtual view of your space that gives users the feeling of being in the room themselves.

Virtual showrooms with 360-degree functionality take a bit more effort to create than "regular" room visualizations. Additionally, the time required to create a virtual apartment tour depends on how many rooms need to be created and how detailed the 3D scenes should be. For a free time estimate, feel free to fill out the form above. We’ll get back to you as soon as possible!

If you would like to have a 360 degree virtual tour created, you are welcome to contact us. As soon as we receive your message, a Danthree Studio representative will get back to you. In a free (non-intrusive) initial consultation, we will explain how we can help you and what you can expect from our 360 virtual tours.

If you would like to create virtual tours for your real estate, you are welcome to contact our 360 virtual tour agency Danthree Studio. We have years of experience in creating 3D animations and can create both 3D tours and 3D videos for your VR marketing. We look forward to hearing from you!