Table of Contents for What is a digital twin - Furniture, Home or Living products:
- What is an in digital twin?
- In which industries are digital twins used?
- Areas of application for digital twins in the furniture industry
- Advantages of digital twins in the furniture and home furnishings industry
- Digital twins from Danthree Studio
- What types of digital doppelgangers are there?
- Technologies behind digital twins
- Conclusion
- FAQ
What is a digital twin?
A 3D digital twin (also known as a digital doppelganger or digital avatar) is a digital representation of a physical object - in other words, a 1:1 replica. With the help of modern technologies, digital images of buildings, rooms, people and objects can be created that are almost indistinguishable from real photos.
Digital twins are used, for example, in the construction industry, in architecture, for product visualizations in e-commerce and in the furniture industry. They can both facilitate product development and improve visual marketing.
To create digital visualizations, you need the appropriate expertise and good 3D software. However, there is also the option of having virtual twins created by a 3D agency. We from Danthree Studio can take over the 3D visualization for furniture, home & living products for you!
Furniture and furnishing industry: In the furniture and furnishing industry, product images in 3D are perfect for marketing. The visualizations realistically reflect furniture and interiors and encourage customers to buy. Experience has shown that interactive 360-degree and augmented reality visualizations are particularly effective.Mechanical engineering: Engineers also use digital avatars to visualize complex systems in an understandable way. Digital visualizations are used for aircraft and car construction, for example, but can also be created for simpler devices such as washing machines.Construction: The construction industry also benefits from the use of digital twins in 3D. Architects use 3D visualizations to realistically depict and check buildings before construction to ensure safe construction. Digital visualizations can also simplify urban planning. Healthcare: Digital twins can also help to analyze clinical pictures or visualize processes in the body.E-commerce: Virtual twins show in a realistic way what a product will ultimately look like. This is why they are often used for product marketing in e-commerce.Our CGI agency Danthree Studio specializes in the creation of digital twins in the furniture and home & living industry. Feel free to contact us for a visualization of your furniture or interiors!
Areas of application for digital twins in the furniture industry
1. presentation & design
Digital twins can present furniture in a virtual 3D environment so that viewers can see how the piece of furniture looks in a particular room. If you create clipping renderings, you can easily insert the pieces of furniture into different environments.
2. virtual room design
Did you know that you can even design and furnish living spaces virtually with digital doppelgangers? With augmented reality renderings, customers can even experience what a piece of furniture would look like in their own home. Special AR apps are used for this. They work like this: The customer points their smartphone camera at an environment in which the product is superimposed on their phone.
3. product development and optimization
Last but not least, digital twins can also be used for product development and optimization. Developers and designers can use them to visualize and improve products without having to create physical products.
Digital twin visualized without textureDigital twin visualized with textureAdvantages of digital twins in the furniture and home furnishings industry
Digital twins in 3D offer a lot of advantages for the furniture and living space industry:
- Time and cost savings: Virtual twins do not require physical prototypes and production changes for new variants can be adopted quickly. This means that digital photo shoots can be even more efficient than traditional photo shoots of your products.
- Improve customer loyalty and customer satisfaction: Customers can use the digital twins to see what the furniture or furnishings will look like in reality before they buy. This way, you can easily gain their trust and avoid disappointment (and returns) later on.
- Sustainability: Not as many physical products are needed to create digital visualizations as for traditional photo shoots. This promotes sustainable production in the furniture and living space industry.
- Increasing product quality: Furniture manufacturers also use digital twins to improve the quality of their products. The realistic 3D visualization makes it easier for them to identify and correct weak points.
Digital twins from Danthree Studio
At Danthree Studio, we are a CGI company specializing in the creation of digital twins for furniture, home accessories and interior design projects. With our expert team of designers, 3D artists and software developers, we create high-quality digital 3D models that faithfully reflect real products and also have digitized surfaces with textures and digital materials .
Danthree Studio offers various types of 3D content, such as:
- Digital twins: Our 3D artists create virtual doubles of furniture and interiors to take your marketing to the next level with CGI. You are welcome to take a look at our CGI visualizations of bathrooms or our 3D kitchen visualizations as examples.
- AR and VR applications: AR and VR features are also hot in the Home & Living sector. This allows customers to see how furniture would look in different situations (e.g. in their own home).
- 3D animations: We also provide 3D animations and moving images for furniture and home accessories.
Creation of digital twins as 3D models - Danthree Studio
Component or partial twins: With this twin, only a part of an object or system is digitized and not the entire object.Asset twins: Asset twins consist of at least two components. This allows the interaction between two or more parts in a system to be visualized.Unit. or system twins: At this level, an entire system containing two or more asset twins is digitized.Process twins: Finally, complex process twins can also be created to show how different systems work together. Technologies for digital avatars
3D modeling and rendering
To create digital twins, 3D models must first be created. To realistically depict furniture and home accessories, you can then digitize the surfaces of the model and add details such as textures, shading and colors. Finally, the 3D model needs to be rendered. You can use 3D software for the furniture visualization process.
Augmented Reality (AR) and Virtual Reality (VR)
With the help of AR and VR technologies, customers can experience digital representations of furniture and home accessories within their own four walls. Well, almost. Of course, the whole thing takes place virtually, but customers can see what a piece of furniture would look like in their home in order to make the right purchase decision.
Conclusion on digital twins in the furniture and living space industry
Digital twins depict objects realistically and offer customers an interactive experience with the products - even before they make a purchase. This is particularly effective for the furniture and home furnishings industry, as the purchase decision for large and expensive products, such as interior furnishings, takes longer than if the customer just drops a new shirt in the trolley basket at H&M.
However, with virtual doppelgangers of your furniture and furnishing products, you can easily accelerate this purchase decision. Your customers are presented with a realistic image of your products, which not only increases their trust in your brand, but also makes them more willing to buy.
Would you also like to improve your visual marketing with 3D renderings ? Then we at Danthree Studio can help you! We specialize in the creation of digital visualizations in the furniture industry and can also take on complex visualizations such as augmented reality animations and three-dimensional product videos for you!
For a free initial consultation, please feel free to contact us!
FAQ
What is a digital twin of furniture, home and living products?
A digital twin of furniture, home & living products is a 1:1 digital representation of furniture or interiors. The digital twin is therefore almost indistinguishable from a real photo and shows an object or scene as it would look in reality.
What are the benefits of a digital avatar?
Digital avatars can be used in product development as well as for product presentation. With CGI visualizations, you can address new leads in advertising campaigns and convince interested parties of your product in order to encourage them to make a purchase.
What does a digital twin cost?
The cost of a digital twin can vary greatly and depends on the project in question. A simple digital avatar in 3D can be created for just a few hundred euros. However, complex projects such as product videos or augmented reality visualizations can run into the thousands.
How realistic can a digital twin of furniture or home and living products be?
A digital twin of furniture or home and living products can be very realistic. High-quality renderings with appropriate details look almost like real photos - and sometimes even better!
How do I create a digital twin?
To create a digital twin, you first need to design a 3D model, add details to it and then render it. However, as the whole process involves many steps and requires a certain level of expertise, it is more efficient for most companies to hire a CGI agency to create a digital twin.
How can digital avatars increase product quality?
You can create digital avatars to identify weaknesses in the design of your products at an early stage. This allows you to correct errors in good time and ensure high product quality.
What are examples of digital twins?
Digital twins are used in the furniture and furnishing industry, for example, to design virtual interiors. However, they are also used in the construction industry, for urban planning, in healthcare, for mechanical engineering and for visualizing complex processes.
How can I have a digital twin created in 3D by Danthree Studio?
At Danthree Studio, we can create digital twins for furniture, furnishings and home & living products for you. Contact us for a free initial consultation and a no-obligation time estimate for your project!