3D Product Modeling Services for Visualization, Configurators & AR

3D models of furniture and home & living products offer an interactive product presentation, promote customer satisfaction and reduce the cost of product photography. They help with the 3D visualization of products in different environments and enable a detailed representation of product features, making the shape, proportions, and materials of your products clear to see. Our material workflow includes roughness maps and metalness maps.

A 3D model is a representation of a physical object created using specialized software in a virtual three-dimensional (3D) space. It can consist of points (also known as vertices), edges, and faces that together form a complex structure, also referred to as a mesh model. Our textured 3D models are built for visualization, not as production-ready engineering files. You can use these 3D models for virtual interior design planning or transform them into a detailed visualization or 3D animation. The final image is generated by a rendering engine that combines lighting, camera angles, and materials.

3D modeling is the process of creating a three-dimensional digital model using specialized 3D software applications. It is a crucial part of 3D content production and is used in a wide range of fields, including film, game development, engineering, architecture, marketing, and other areas. Using 3D modeling software, 3D designers and 3D artists can recreate physical objects in the digital world, allowing them to accurately represent their concepts and designs. Please note, however, that our modeling services involve digital 3D models and not physical 3D printing! Adobe Substance 3D offers a comprehensive introduction that explains the basics and techniques of 3D modeling. Depending on the purpose, we model fine relief either geometrically or using a displacement map.

3D models let you review the shape, materials, and variants of your product visually before production. They do not replace an engineering review. You can use our 3D models for e-commerce product presentation, advertising, and other marketing materials.

A high-poly 3D model is a model with a high polygon count that is used for static visualizations and 3D animations. These 3D models feature a high level of detail and can render realistic textures, shadows, and light reflections. However, due to their high polygon count, they are also more computationally intensive and require more resources, both during creation and playback. The Blender Manual provides a detailed explanation of the differences between high-poly and low-poly models. To ensure consistent materials, we rely on PBR (Physically Based Rendering). Especially with high-resolution models, it’s a good idea to check the underlying textures using the checker for tileable textures.

Unlike a high-poly model, a low-poly 3D model has a lower polygon count. These 3D models are easier and faster to create and render. This makes them ideal for real-time video games, virtual reality apps, or applications such as online 3D configurators, where fast loading is required. For e-commerce/viewers, we prepare models in the glTF file format. The downside is that low-poly models have less detail than high-poly models. For interactive applications, we supply the digital twin, material library, and checked variants. Your development team handles the engine, online store integration, and hosting.

The cost of a photorealistic 3D model can vary significantly depending on the model’s complexity, the level of detail required, and the time needed to complete the project. For a specific quote, please contact us directly. During a free initial consultation, we’d love to get to know your brand and discuss your wishes and ideas. Afterward, we can discuss how we can help you, and of course, you’ll receive a no-obligation cost estimate from us. To systematically prepare the variants and designs you need, you can use our SKU 3D Content Planner.

The time we need for the 3D modeling process depends on the complexity of the project. We can create simple 3D models of products (e.g. as 3D cut-outs) in a short time, whereas complex projects such as detailed CGI animations, interactive augmented reality models, or 360 degree models take more time. Feel free to contact us for a non-binding time estimate! We agree on the project schedule based on complete input data and approvals at the agreed intervals.

Precision, clean topology, and correct geometry are crucial in 3D modeling. Only then can the models be rendered or animated later without any loss of quality. Autodesk explains here why a clean model structure is a hallmark of quality—especially in complex projects.