Made for little explorers - and staged by us: The Enzo baby walker in CGI!
3D product images for toys: The Enzo baby walker gets children moving
Clear lines and minimalist design characterize Enzo, the baby walker from the Pinolino brand. This 3D product image for toys shows a baby walker that is designed to be as simple and safe as possible and offers children of learning-to-walk age maximum playtime fun.
The reduced CGI design creates space for creative experimentation - just the thing for little explorers who are just beginning to expand their range of movement. For the product design studio Kaschkasch, we created photorealistic product images for toys in CGI at our 3D agency Danthree Studio to perfectly showcase the vision of their iconic design.
CGI product photography for children's toys: communicating function and benefits through images
With Enzo, Studio Kaschkasch has designed a baby walker which, thanks to its versatility, can be used as a means of transportation, baby walker, first vehicle and seat.
Our brief was to develop photorealistic 3D renderings for this children's toy. Using existing 3D models as a basis, we were able to create virtual product images for toys that perfectly reflect the functionality and design.
Through our 3D visualization for baby walkers and balance bikes, the images convey the clear and simple design language of Kaschkasch. We also designed two brand spaces - a children's room (similar to our children's furniture project) and a living room - that harmoniously embed the minimalist design and natural materials of the toys.
These rooms convey exactly what Kaschkasch from Cologne (Germany) stands for: a reduction to the essentials and an unobtrusive elegance. The Enzo baby walker was awarded the German Design Award 2024.
Target group-oriented brand spaces: photorealistic CGI images that arouse emotions and create incentives to buy
To get the most out of the CGI product images for the Enzo baby walker, we carefully designed and developed the brand spaces - always with a clear focus on the target group.
Our goal was to create a CGI environment that appeals to just the right emotions in parents looking for safe and stylish children's toys. Through the 3D visualization of the rooms and the harmonious integration of the Enzo baby walker toy, we were able to reinforce the essence of the product and highlight its unique design features. In this way, the 3D product images for toys speak directly to the needs of the target group and help to successfully position and sell the product.
Photorealistic textures and high-quality CGI images for children's toys
Children's toys should not only be visually appealing, but also convey a certain warmth and naturalness. How can these characteristics be made tangible in three-dimensional product images?
It was important to us to make the virtual textures and materials for the Enzo baby walker as photorealistic as possible. Wood, with its characteristic grain, gives every toy a special look and personality that appeals to parents and children alike.
Through the high-quality CGI images for children's toys, embedded in detailed 3D brand spaces, we have created images that emphasize both the playful and functional character of the product.
