3D Visualizations for Planters, Flower Boxes, and Benches
For this project, Danthree Studio was commissioned to create 3D visualizations for Watcon, a company that primarily manufactures clay plant pots and flower boxes, as well as benches.
However, these aren't just ordinary, practical items—they're true works of art. The handmade pots are crafted from clay, and their delicate textures make them real eye-catchers.
Since the manufacturer places a high priority on sustainability, natural materials are used in production, and the products are made to be weather-resistant and sturdy. This isn't about "fast fashion," but about art that stands the test of time.
Danthree Studio, a CGI studio, was tasked with creating exterior visualizations for the company that would allow it to market its products visually.
So we took care to create appealing and aesthetically pleasing scenes that showcase the pots and benches in all their glory. It was important to us to realistically depict the surface textures and present the products in a lifelike setting. Especially with rough clay reliefs or pronounced edges, displacement maps add measurable depth to the image.
The precise lighting of surfaces—such as Corten steel or coated aluminum—creates visual depth; we enhance contact and corner shadows using ambient occlusion (AO), which is also becoming increasingly important in urban furniture design.
Sustainable Materials in the 3D Visualization of Planters and Benches
Watcon, a company based in India, designs and manufactures high-quality planters, flower boxes, and benches from sustainable materials.
They combine this innovative concept with modern, minimalist designs, allowing the products to be showcased in a wide variety of settings—whether in public spaces, offices, or chic bars and restaurants.
Designer furniture such as planters and modular benches is increasingly shaping modern outdoor spaces— as numerous examples on Dezeen show.
Unique Value: Different Designs for Every Buyer
The planters and benches are made from natural clay, which is not only sustainable and durable but also has a unique look, since clay can be shaped in many different ways.
The manufacturer of these products focuses on smooth, uniform shapes and delicate surface textures, which give the products a unique, high-quality look.
This company offers a variety of pots—small, large, elongated, and round. In large, open spaces, the large pots naturally stand out, while the smaller ones can brighten up even the most compact spaces.
