3D visualizations for plant pots, flower boxes & benches
For this project, Danthree Studio was asked to create 3D visualizations for Watcon, which mainly produces clay plant pots and flower boxes, but also benches.
However, these are not just regular, practical products, but real works of art. The handmade pots are made from clay and are a real eye-catcher with their fine textures.
As the manufacturer attaches great importance to sustainability, natural materials are used for production and the products are manufactured in such a way that they are weatherproof and stable. This is not about "fast fashion", but about long-lasting art.
As a CGI studio, Danthree Studio was given the task of creating exterior visualizations for the company, with which the company can visually market its products.
So we made sure to create appealing and aesthetic scenes that show the pots and benches in their full glory. It was also important to us to depict the surface textures realistically and to present the products in a lifelike environment.
The precise lighting of the surfaces - e.g. with Corten steel or coated aluminum - creates a visual depth that is also becoming increasingly important in urban furniture design.
Sustainable materials in the 3D visualization of plant pots and benches
Watson, based in India, designs and produces high-quality plant pots, flower boxes and benches from sustainable materials.
They combine this progressive concept with modern, minimalist designs so that the products can be displayed in a wide range of environments - whether in public spaces, offices or chic bars and restaurants.
Design furniture such as planters or modular benches are increasingly shaping modern outdoor spaces - as numerous examples in Dezeen show.
Unique value: different designs for every buyer
The plant pots and benches are made from natural clay, which is not only sustainable and durable, but also looks unique as clay can be shaped in many different ways.
The manufacturer of these products focuses on smooth and even shapes and delicate surface textures, which gives the whole a unique and high-quality look.
Both small and large, oblong and round pots are available from this company. The large pots naturally look particularly "big" in large spaces with lots of room, while the smaller pots can also brighten up smaller spaces.
Unlike the cheap products that can be found in chain stores such as IKEA, each item from Watcon is unique and no two look the same. This gives the buyer a certain sense of value, as no two products are exactly the same.
Read on to find out more about how we did the visual marketing with CGI for this company.
