The intaro wardrobe system: 3D product imagery for interlübke
intaro combines restrained forms with flexible storage. In images, that calls for clear edges, balanced proportions and carefully defined joints without a cold setting. We developed a quiet visual approach with soft shadows and controlled reflections. It shows door fronts, handles and interior storage, connecting product detail with the feel of a living space.
Making the wardrobe feel light
We built a 3D model of the wardrobe system from technical drawings. Closed views show the fronts within the room; open doors reveal shelves, drawers and hanging rails. Three parts of the work come together:
- 3D modeling of the wardrobe configurations shown,
- digital material development for the fronts and interior,
- interior design and lighting that make edges and joints legible.
During CGI production, we coordinated lighting, colors and camera views across the series. Each image belongs to the same visual world, even as the finish or viewpoint changes.
The fronts and what is behind them
Closed views show door fronts, handles and joints within the room. With the doors open, attention shifts to the interior layout. Light and shadow reveal the depth of the compartments while preserving the quiet overall composition. The finished images also appear on interlübke’s intaro product page.
Developing the imagery with Hanne Willmann
Together with Hanne Willmann, we developed interlübke’s visual language. Interior design, lighting and camera views follow one visual direction. Wider images show the wardrobe as part of a living space; open views explain its layout. The collaboration focused on the imagery and how it represents the brand.
Our work on this project
- 3D modeling of the wardrobe configurations shown and their interior storage
- Material and finish development for door fronts, handles and interior surfaces
- Interior design and lighting for a consistent visual language
- Rendering and image delivery for interlübke’s website and catalogs
Our interlübke just cube light project shows another image series for the brand. Explore other briefs and visual approaches in our CGI projects.
Open and closed, within one visual world
For intaro, the exterior and interior layout belong together. The CGI series shows both with coordinated colors, lighting and viewpoints. Interior visualization places the wardrobe within a living space rather than showing it only against a plain background.
What visual direction fits your furniture system?
Show us your collection and where the imagery will be used. We’ll review the available product data and material references with you, then define an image series for your brand. Discuss your project
