Interior Design and Furniture - CGI (3D Visualization) for interlübke's exclusive built-in closet
Developing Virtual Brand Spaces
We are delighted that we were once again able to realize an exciting CGI project in cooperation with interlübke and the talented designer Hanne Willmann. This time it was about creating product visuals that not only present simple pieces of furniture, but a versatile built-in wardrobe in different interiors. Our interior designers & CGI artists had the challenging task of designing and rendering different versions of the cabinet as well as the corresponding interiors / brand space and finally uniting them in an impressive 3D visualization that makes a strong contribution to the brand experience as a consistent brand space.
The built-in wardrobe from Interlübke is characterized by its high-end, variety, exceptional surfaces and handles, for which various options are available. Our team had the pleasure of digitally bringing to life both the different handle shapes and the diverse materials. The main goal of the product visuals was to give potential customers a comprehensive and authentic impression of the built-in wardrobe and its functions.
Brand Identity in CGI: How the Interlübke Style Is Brought to Life in 3D Visualizations
Thanks to the use of light and skillfully placed shadows, the surface textures of the available materials come to life for the viewer. The minimalist design and high functionality of the built-in cabinet are showcased to their fullest in the detailed views, demonstrating how the individual elements blend harmoniously into various interiors.
Overall, this 3D project is yet another example of how CGI (3D visualization) can help showcase unique pieces of furniture—such as the built-in closet from interlübke in Rheda-Wiedenbrück (Germany)—in a striking way, thereby sparking the interest of customers. It was important to the client that the interlübke brand be featured in the renderings.
Matte paints, metallic paints, wood, fabric, clear glass, frosted glass—an exciting variety!
The appeal of these pieces of furniture lies in their minimalist design, which emphasizes functionality and blends harmoniously into any living space. Different heights, niches, and overhangs, open shelves, and glass-fronted display cases are just a few of the modules used to create a custom-designed cabinet tailored to individual needs. The fact that interlübke impresses with precisely this high standard of design was already highlighted in 2018 with the interlübke Design Award —an accolade that recognizes creative ideas and excellent execution in the field of high-quality interior systems. Open elements can be equipped with illuminated shelves, while display cases are illuminated from the inside by integrated light sources.
Our 3D furniture renderings therefore not only showcase the various design options for built-in closets, but also highlight different lighting scenarios, a variety of rooms and spatial concepts, as well as the overall interior. Each CGI rendering provides a detailed representation of the actual piece of furniture in a digital space.
Unique Features and Customization Options of the interlübke Cabinet in 3D
With great attention to detail and a flair for sophisticated materials such as matt lacquers, metal lacquers - whose authentic reflections we reproduce physically correctly with a metalness map - wood, fabric, clear glass and matt glass, we implement them as PBR lacquer surfaces. Each 3D visualization reflects the high-end and exclusive character of the built-in wardrobe - for an authentic impression of the diverse design options.
Overall, we took a deep dive into the various aspects of the built-in cabinet to best showcase its unique features and versatility in our CGI visualizations. Through a successful combination of high-quality materials, innovative lighting concepts, and customizable design options, we at Danthree Studio and Hanne Willmann have successfully showcased the special charm of the interlübke built-in closet in an impressive way, thereby sparking the interest of customers.





























